A case of respiratory effusion
If you like breathing, you’ll love this film — it’s all about breathing. You know, inhaling, exhaling... it’s got the lot.
Made for The European Respiratory Society Congress (have you been?) it outlines GSK’s commitment to tackling respiratory disease with lower carbon, more sustainable treatments.
Fun fact: all the interiors were filmed in one house — variously transformed into a hospital, boxing gym and industrial kitchen. The use of tight close-ups and a panoramic frame focusses attention on the intimacy of breathing, whilst providing just enough context to ‘land’ each scene.